The Impact of Mergers & Acquisitions on Bancassurance & on the Market Share of Jordanian Banks

Authors

DOI:

https://doi.org/10.26668/businessreview/2023.v8i2.1540

Keywords:

Mergers & Acquisitions, Bancassurance, Commercial Bank, Insurance Company

Abstract

Purpose:  The research aims to find out the impact of mergers and acquisitions between banks and insurance companies on the insurance services provided by banks.  The study was applied on a sample of Jordanian banks working to give insurance services to their public.

 

Theoretical framework:  The researchers reviewed related references and researches to crystalize theoretical frame work for completing this study.

 

Design/methodology/approach: The researchers applied the analytical descriptive approach, seven Jordanian banks working to give insurance services to their public were studied. A static panel analysis was used for the period 2008-2019.

 

Findings: The results of the analysis showed a positive, statistically significant impact of merger and acquisition on bancassurance, and a negative and statistically significant negative impact on the market share.

 

Research, Practical & Social implications: Final findings of this study supported other studies’ findings. The results showed a significant effect of merger and acquisition on bancassurance as well as a significant negative effect on the market share. This is consistent with the Jordanian reality, as the public's demand for insurance services is not at the required level.

 

Originality/value: This study didn't contain any part of any other published study of any other person, nor materials which has been accepted for possessing any scientific degree of any university.

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Published

2023-02-28

How to Cite

Hamdi , Z. S. (2023). The Impact of Mergers & Acquisitions on Bancassurance & on the Market Share of Jordanian Banks. International Journal of Professional Business Review, 8(2), e01540. https://doi.org/10.26668/businessreview/2023.v8i2.1540