PORTO, R. B. .; WATANABE, E. A. de M.; BARROZO, M. M. A. .; SOUZA JÚNIOR, E. X. de. Electronic Word-of-Mouth Advertising Versus Brand Strength: Effects On Consumers’ Purchasing Decision. International Journal of Professional Business Review, São Paulo (SP), v. 7, n. 1, p. e0250, 2021. DOI: 10.26668/businessreview/2022.v7i1.250. Disponível em: https://openaccessojs.com/JBReview/article/view/250. Acesso em: 29 nov. 2021.